How Mega-events and Natural Disasters Affect Corporate Philanthropy in U.S.Communities
System Logic Principal András Tilcsik and co-author Christopher Marquis of Harvard University recently published a paper on how companies change their patterns of corporate giving as a result of large, local events. Giving is affected by both planned events like a city hosting the Super Bowl, and unplanned events like an earthquake or hurricane. This research highlights the complex and profound impact of disasters on corporations and communities that System Logic has commented on in the past.
See additional coverage in Forbes.